Privacy Policy

Introduction

With the following privacy policy we would like to inform you about the types of your personal data (hereinafter also referred to as "data") that we process, for what purposes and to what extent. The privacy policy applies to all processing of personal data carried out by us, both in the provision of our services and in particular on our websites, in mobile applications and within external online presences such as our social media profiles (hereinafter collectively referred to as the "online offer").

The terms used are not gender-specific.

Last updated: 20 April 2024

Table of contents

Controller

Manuel Tremmel
Bergstraße 21
91187 Röttenbach OT Mühlstetten
Germany
Email address: wp@8knoten.de

Imprint: http://localhost:4182/impressum/

Overview of processing operations

The following overview summarises the types of data processed and the purposes of their processing and refers to the data subjects affected.

Types of data processed

• Contact data.
• Content data.
• Usage data.
• Meta / communication data.

Categories of data subjects

• Communication partners.
• Users.

Purposes of processing

• Provision of contractual services and customer service.
• Contact requests and communication.
• Security measures.
• Reach measurement.
• Management and response to inquiries.
• Feedback.
• Marketing.
• Profiles with user-related information.
• Provision of our online offer and user-friendliness.
• Information technology infrastructure.

Relevant legal bases

Below you will find an overview of the legal bases of the GDPR on the basis of which we process personal data. Please note that, in addition to the provisions of the GDPR, national data protection regulations may apply in your country or our country of residence or domicile. If, in addition, more specific legal bases are relevant in individual cases, we will inform you of them in the privacy policy.

• Performance of contract and pre-contractual inquiries (Article 6(1)(b) GDPR) – Processing is necessary for the performance of a contract to which the data subject is a party or in order to take steps at the request of the data subject prior to entering into a contract.
• Legitimate interests (Article 6(1)(f) GDPR) – Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data.

In addition to the data protection rules of the GDPR, national rules on data protection apply in Germany. These include in particular the Federal Data Protection Act (Bundesdatenschutzgesetz – BDSG). The BDSG contains in particular special rules on the right of access, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes and on transmission as well as automated decision-making in individual cases including profiling. Furthermore, it regulates data processing for the purposes of the employment relationship (§ 26 BDSG), in particular with regard to the establishment, performance or termination of employment relationships and the consent of employees. Furthermore, data protection laws of the individual federal states may apply.

Security measures

We take appropriate technical and organisational measures in accordance with the legal requirements, taking into account the state of the art, the costs of implementation and the nature, scope, circumstances and purposes of processing, as well as the varying likelihood and severity of the risk to the rights and freedoms of natural persons, in order to ensure a level of protection appropriate to the risk.

The measures include, in particular, safeguarding the confidentiality, integrity and availability of data by controlling physical and electronic access to the data as well as access, input, transfer, securing of availability and segregation. Furthermore, we have set up procedures to ensure the exercise of data subject rights, the deletion of data and responses to data threats. Furthermore, we already take the protection of personal data into account during the development or selection of hardware, software and procedures in accordance with the principle of data protection, through technology design and through privacy-friendly default settings.

Shortening of the IP address: If IP addresses are processed by us or by the service providers and technologies used and the processing of a complete IP address is not necessary, the IP address is shortened (also known as "IP masking"). The last two digits, or the last part of the IP address after a dot, are removed or replaced by placeholders. The shortening of the IP address is intended to prevent or significantly impede the identification of a person on the basis of their IP address.

TLS encryption (https): To protect the data you transmit via our online offer, we use TLS encryption. You can recognise such encrypted connections by the prefix https:// in the address bar of your browser.

Erasure of data

The data we process will be deleted in accordance with the legal requirements as soon as the consents permitted for processing are revoked or other permissions cease to apply (e.g. if the purpose of processing this data has ceased to apply or it is not required for the purpose). If the data is not deleted because it is required for other and legally permissible purposes, its processing will be limited to those purposes. This means that the data will be blocked and not processed for other purposes. This applies, for example, to data which has to be retained for reasons of commercial or tax law or whose storage is necessary for the assertion, exercise or defence of legal claims or for the protection of the rights of another natural or legal person.

Our privacy notices may also contain further information on the retention and deletion of data which take precedence for the respective processing operations.

Provision of the online offer and web hosting

We process the data of users in order to be able to provide them with our online services. For this purpose, we process the user's IP address, which is necessary to transmit the contents and functions of our online services to the user's browser or end device.

• Types of data processed: Usage data (e.g. websites visited, interest in content, access times); meta / communication data (e.g. device information, IP addresses).
• Data subjects: Users (e.g. website visitors, users of online services).
• Purposes of processing: Provision of our online offer and user-friendliness; information technology infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.)); security measures.
• Legal bases: Legitimate interests (Article 6(1)(f) GDPR).

Further notes on processing operations, procedures and services:

• Collection of access data and log files: Access to our online offer is logged in the form of so-called "server log files". Server log files may include the address and name of the websites and files accessed, date and time of access, amount of data transferred, message about successful access, browser type and version, the user's operating system, referrer URL (the previously visited page) and, as a rule, IP addresses and the requesting provider. The server log files can be used for security purposes, e.g. to avoid server overload (in particular in the case of abusive attacks, so-called DDoS attacks), and on the other hand to ensure the utilisation of the servers and their stability; legal bases: legitimate interests (Article 6(1)(f) GDPR); deletion of data: log file information is stored for a maximum period of 30 days and then deleted or anonymised. Data whose further retention is required for evidentiary purposes are excluded from deletion until the final clarification of the respective incident.

Community functions

The community functions provided by us allow users to engage in conversations or otherwise exchange information with each other. Please note that the use of the community functions is only permitted in compliance with the applicable legal situation, our terms and guidelines and the rights of other users and third parties.

• Types of data processed: Usage data (e.g. websites visited, interest in content, access times); meta / communication data (e.g. device information, IP addresses).
• Data subjects: Users (e.g. website visitors, users of online services).
• Purposes of processing: Provision of contractual services and customer service; security measures.
• Legal bases: Performance of contract and pre-contractual inquiries (Article 6(1)(b) GDPR).

Further notes on processing operations, procedures and services:

• User contributions are public: Posts and content created by users are publicly visible and accessible; legal bases: performance of contract and pre-contractual inquiries (Article 6(1)(b) GDPR).
• Right to delete content and information: The deletion of contributions, content or information of users is permitted to the extent necessary after a proper consideration if there are concrete indications that they constitute a violation of legal rules, our specifications or rights of third parties; legal bases: performance of contract and pre-contractual inquiries (Article 6(1)(b) GDPR).
• Protection of one's own data: Users decide for themselves which data they disclose about themselves within our online offer. For example, when users provide information about themselves or take part in conversations. We ask users to protect their data and only publish personal data with care and only to the extent necessary. In particular, we ask users to take special care to protect their access data and to use secure passwords (i.e. above all the longest possible and most random combinations of characters); legal bases: performance of contract and pre-contractual inquiries (Article 6(1)(b) GDPR).

Contact and inquiry management

When contacting us (e.g. via contact form, email, telephone or via social media) and within the scope of existing user and business relationships, the information of the inquiring persons is processed insofar as this is necessary to answer the contact requests and any requested measures.

• Types of data processed: Contact data (e.g. email, telephone numbers); content data (e.g. entries in online forms); usage data (e.g. websites visited, interest in content, access times); meta / communication data (e.g. device information, IP addresses).
• Data subjects: Communication partners.
• Purposes of processing: Contact requests and communication; management and response to inquiries; feedback (e.g. collecting feedback via online form); provision of our online offer and user-friendliness.
• Legal bases: Legitimate interests (Article 6(1)(f) GDPR); performance of contract and pre-contractual inquiries (Article 6(1)(b) GDPR).

Further notes on processing operations, procedures and services:

• Contact form: When users contact us via our contact form, email or other means of communication, we process the data communicated to us in this context to handle the matter communicated; legal bases: performance of contract and pre-contractual inquiries (Article 6(1)(b) GDPR), legitimate interests (Article 6(1)(f) GDPR).

Web analytics, monitoring and optimisation

Web analytics (also referred to as "reach measurement") serves to evaluate the visitor flows of our online offer and may include behaviour, interests or demographic information about visitors, such as age or gender, as pseudonymous values. With the help of reach analysis we can recognise, for example, at which times our online offer or its functions or content are most frequently used or invite reuse. Likewise, we can understand which areas need optimisation.

In addition to web analytics, we may also use testing procedures to, for example, test and optimise different versions of our online offer or its components.

Unless otherwise specified below, profiles, i.e. data summarised for a usage process, may be created for these purposes and information may be stored in a browser or end device and read out from it. The information collected includes, in particular, websites visited and elements used there, as well as technical information such as the browser used, the computer system used and information about usage times. If users have agreed to the collection of their location data vis-à-vis us or vis-à-vis the providers of the services we use, location data may also be processed.

Users' IP addresses are also stored. However, we use an IP masking procedure (i.e. pseudonymisation by shortening the IP address) to protect users. In general, no plain data of users (such as email addresses or names) are stored within the framework of web analytics, A/B testing and optimisation, but pseudonyms. This means that we, as well as the providers of the software used, do not know the actual identity of the users, but only the data stored in their profiles for the purposes of the respective procedures.

• Types of data processed: Usage data (e.g. websites visited, interest in content, access times); meta / communication data (e.g. device information, IP addresses).
• Data subjects: Users (e.g. website visitors, users of online services).
• Purposes of processing: Reach measurement (e.g. access statistics, recognition of returning visitors); profiles with user-related information (creation of user profiles).
• Security measures: IP masking (pseudonymisation of the IP address).
• Legal bases: Legitimate interests (Article 6(1)(f) GDPR).

Further notes on processing operations, procedures and services:

• Matomo (without cookies): Matomo is a privacy-friendly web analytics software which is used without cookies and where the recognition of returning users takes place by means of a so-called "digital fingerprint" which is stored anonymously and changed every 24 hours; with the "digital fingerprint", user movements within our online offer are recorded with the help of pseudonymised IP addresses in combination with user-side browser settings in such a way that conclusions about the identity of individual users are not possible. The data of users collected within the scope of using Matomo is processed only by us and not shared with third parties; legal bases: legitimate interests (Article 6(1)(f) GDPR); website: https://matomo.org/.

Presences in social networks (social media)

We maintain online presences within social networks and process data of users in this context in order to communicate with users active there or to provide information about us.

We point out that user data may be processed outside the European Union. This may give rise to risks for the users because, for example, the enforcement of users' rights could be made more difficult.

Furthermore, the data of users within social networks are usually processed for market research and advertising purposes. For example, usage profiles may be created based on user behaviour and the resulting interests of users. The usage profiles may in turn be used, for example, to display advertisements within and outside the networks that are presumed to correspond to the interests of users. For these purposes, cookies are usually stored on the users' computers, in which the usage behaviour and the interests of users are stored. Furthermore, data may also be stored in the usage profiles independently of the devices used by users (in particular if users are members of the respective platforms and are logged in to them).

For a detailed presentation of the respective forms of processing and the possibilities of objection (opt-out), we refer to the data protection declarations and information of the operators of the respective networks.

We also point out that, in the case of requests for information and the assertion of data subject rights, these can most effectively be asserted with the providers. Only the providers have access to the data of users in each case and can directly take corresponding measures and provide information. If you nevertheless need help, you can contact us.

• Types of data processed: Contact data (e.g. email, telephone numbers); content data (e.g. entries in online forms); usage data (e.g. websites visited, interest in content, access times); meta / communication data (e.g. device information, IP addresses).
• Data subjects: Users (e.g. website visitors, users of online services).
• Purposes of processing: Contact requests and communication; feedback (e.g. collecting feedback via online form); marketing.
• Legal bases: Legitimate interests (Article 6(1)(f) GDPR).

Further notes on processing operations, procedures and services:

• Instagram: Social network; service provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; legal bases: legitimate interests (Article 6(1)(f) GDPR); website: https://www.instagram.com; privacy policy: https://instagram.com/about/legal/privacy.
• Facebook pages: Profiles within the social network Facebook – we are jointly responsible with Meta Platforms Ireland Limited for the collection (but not the further processing) of data of visitors to our Facebook page (so-called "fan page"). This data includes information about the types of content users view or interact with, or the actions they take (see "Things you and others do and provide" in the Facebook data policy: https://www.facebook.com/policy), as well as information about the devices users use (e.g. IP addresses, operating system, browser type, language settings, cookie data; see "Device information" in the Facebook data policy: https://www.facebook.com/policy). As explained in the Facebook data policy under "How do we use this information?", Facebook also collects and uses information to provide analytics services, so-called "page insights", to page operators so that they can gain insights into how people interact with their pages and the content connected to them. We have entered into a special agreement with Facebook ("Information about page insights", https://www.facebook.com/legal/terms/page_controller_addendum), which in particular regulates which security measures Facebook must observe and in which Facebook has agreed to fulfil data subject rights (i.e. users can, for example, address requests for information or deletion directly to Facebook). The rights of users (in particular to information, deletion, objection and complaint to the competent supervisory authority) are not restricted by the agreements with Facebook. Further information can be found in the "Information about page insights" (https://www.facebook.com/legal/terms/information_about_page_insights_data); service provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; legal bases: legitimate interests (Article 6(1)(f) GDPR); website: https://www.facebook.com; privacy policy: https://www.facebook.com/about/privacy; standard contractual clauses (ensuring level of data protection in the case of processing in third countries): https://www.facebook.com/legal/EU_data_transfer_addendum; further information: joint controllership agreement: https://www.facebook.com/legal/terms/information_about_page_insights_data. The joint responsibility is limited to the collection by and transmission of data to Meta Platforms Ireland Limited, a company based in the EU. The further processing of the data is the sole responsibility of Meta Platforms Ireland Limited, which concerns in particular the transfer of data to the parent company Meta Platforms, Inc. in the USA (on the basis of the standard contractual clauses concluded between Meta Platforms Ireland Limited and Meta Platforms, Inc.).
• LinkedIn: Social network; service provider: LinkedIn Ireland Unlimited Company, Wilton Plaza Wilton Place, Dublin 2, Ireland; legal bases: legitimate interests (Article 6(1)(f) GDPR); website: https://www.linkedin.com; privacy policy: https://www.linkedin.com/legal/privacy-policy; data processing agreement: https://legal.linkedin.com/dpa; standard contractual clauses (ensuring level of data protection in the case of processing in third countries): https://legal.linkedin.com/dpa; opt-out option: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
• Twitter: Social network; service provider: Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland, parent company: Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA; legal bases: legitimate interests (Article 6(1)(f) GDPR); privacy policy: https://twitter.com/privacy, (settings: https://twitter.com/personalization).
• YouTube: Social network and video platform; service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; legal bases: legitimate interests (Article 6(1)(f) GDPR); privacy policy: https://policies.google.com/privacy; opt-out option: https://adssettings.google.com/authenticated.

Amendment and update of the privacy policy

We ask you to inform yourself regularly about the content of our privacy policy. We adapt the privacy policy as soon as the changes in the data processing carried out by us make this necessary. We will inform you as soon as the changes require an action on your part (e.g. consent) or other individual notification.

If we provide addresses and contact information of companies and organisations in this privacy policy, please note that addresses can change over time and please check the information before contacting us.

Rights of data subjects

As a data subject, you have various rights under the GDPR, which arise in particular from Articles 15 to 21 GDPR:

• Right to object: You have the right, on grounds arising from your particular situation, to object at any time to the processing of personal data concerning you which is based on Article 6(1)(e) or (f) GDPR; this also applies to profiling based on those provisions. If personal data concerning you is processed for direct marketing, you have the right to object at any time to the processing of personal data concerning you for the purpose of such marketing; this also applies to profiling insofar as it is associated with such direct marketing.
• Right to revoke consents: You have the right to revoke consents granted at any time.
• Right of access: You have the right to request confirmation as to whether data concerned is being processed and to obtain information about this data as well as further information and a copy of the data in accordance with the legal requirements.
• Right to rectification: You have the right, in accordance with the legal requirements, to request the completion of data concerning you or the rectification of incorrect data concerning you.
• Right to erasure and to restriction of processing: You have the right, in accordance with the legal requirements, to request that data concerning you be deleted without delay or, alternatively, to request a restriction of the processing of the data in accordance with the legal requirements.
• Right to data portability: You have the right to receive data concerning you that you have provided to us in accordance with the legal requirements in a structured, commonly used and machine-readable format or to request its transfer to another controller.
• Complaint to a supervisory authority: You have the right, without prejudice to any other administrative or judicial remedy, to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, your place of work or the place of the alleged infringement, if you consider that the processing of personal data concerning you violates the requirements of the GDPR.

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